11 Best Email Footer Examples to Inspire You in 2024


How to create the best email footers in 2023/24 WiseStamp

4. Uber. Adding the privacy policy and terms and conditions link has also become a part of email footer best practices in recent times, and Uber is one of the companies implementing this. The company uses its signature black-and-white theme for the email footer as well.


How to create the best email footers in 2023/24 WiseStamp

16. Monica Vinader. Monica Vinader is one of the best email footer examples, with more information and design than you usually see here. We love the icons at the top of the footer. They share more details about the brand, its values, and how to shop before entering the store's upcoming events.


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10. Adding a menu to the email footer — Apple. This is especially important when your email is long. Readers don't need to scroll up your long read to get to the menu. (Email footer by Apple) This screen of a click map proves that menus in email footer are one of the best practices for email footer design.


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Organize your email footer design. Use headers and colors to create sections, incorporate CTA buttons and allow plenty of space around each cluster of information. Separate the footer from the body of your email with a background color. Use contrasting colors to improve legibility. If you can afford it, take up space.


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5 Best Email Footer Tips and Examples. When it comes to email marketing, every piece of the puzzle matters. The email footer is no exception. That's why you may rarely see two identical footers from different brands. Some are thin and straight to the point. Some stand as captivating images on their own. Some have lengthy texts designed to inform.


10 Best Email Footer Examples & Tips to Get Inspired

Personalize whatever elements you choose to include in a way that's true to your brand. Here are five great customized email footers to inspire you. 1. Highlight your company values like United by Blue. Lifestyle company United by Blue does a great job of communicating what they stand for.


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10. Website and blog links. Including links to your website and blog in the email footer is a great way to drive traffic to your site and keep recipients engaged with the content. Also, if you have launched new products, then adding a link to your website in the footer can help generate traffic to those product pages.


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11. United By Blue. This is one of our favorite email footer examples. The colors are gorgeous, the brand includes shopping links in an easily clickable format, and even a callout to the good things United By Blue is doing. It's sleek, informative, and just nice to look at.


5 Examples of Fabulous Email Footers Business 2 Community

Things to include in email footers: legally required and best ideas + exampels from real brands. Social proof, thank you notes, refer a friend, and more. Learn what to include in your email footer to create a long-lasting positive impression on your subscribers and build email engagement. August 12, 2020. 11 Things to Include in Your Email.


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Email Footer Examples & Tips to Consider for Max Impact. 1. Let Users Manage Email Preferences & Include Unsubscribe Button. 2. Give Users Your Legal Information. 3. Highlight Your Brand's Mission & Values. 4. Ask Subscribers to "Whitelist" Your Email Address.


11 Best Email Footer Examples to Inspire You in 2024

12 Email Footer Design Best Practices. Email footers are like bookends—they appear at the end of your email content and keep it neatly contained. Effective email footers have a lot of moving parts—unsubscribe links, addresses, promotional content, and social media handles. All these elements need to work harmoniously for your email footer.


Email Footer Design Best Practices & Examples to Spice It Up

Embedding a search bar in the email footer. This example is one of the best email footer designs I've encountered, in terms of creativity. The email footer features a CTA button that looks like a search bar, encouraging email subscribers to click on it and start writing their search requests. This is a more creative take on the email menu in.


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Here's an example of an email footer with contact and legal info: 3. Logo and brand motto. Adding your logo to the email's footer can help increase your brand awareness. And the brand's motto will tie it all together to be cohesive overall. You can even mention your brand's value or missions in the footer of the email.


Best Practices for Email Footer Design Email and Landing Page Design

Email footer is an important part of an email template that helps subscribers find information about your brand and builds a positive user experience. Moreover, an email footer can be a gamechanger: it is the last chance to grab subscribers' attention, tell important information and engage them. Find the best practices and examples in our guide.


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Email Footer Best Practices. Email footer best practices involve a combination of design and content to ensure that the footer is both effective and user-friendly. Here are some key best practices: Keep It Concise and Relevant: Overloading the email footer with too much text or too many links can be overwhelming and reduce its effectiveness.


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Use clickable icons instead of longer links. Don't link to accounts that aren't regularly maintained. Use this as an opportunity to connect with your clients outside of an email or strictly professional setting. Add social media icons either to your email signature or to your email footer just below the signature.

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